F150 is Learning From RAM
Both the Financial Post and Automotive News picked up on Munro and Associates series comparing the Cybertruck with conventional trucks in the market specifically honing in on changes being made to the F150 borrowing from interior upgrades initiated in the RAM series.
Quoting Sandy from the series, “If they add the same stuff as what RAM did and if they can add more stuff like Tesla’s doing, there’ll be a gigantic gap between Ford, and RAM and Chevy.”
As Rhett Ricart, owner of Ricart Ford in Columbus, Ohio puts it, “RAM taught everybody a little bit of a lesson,” referring to the interior upgrades including the lay-flat passenger seats, the screen size increase of your navigation radio controls, as well as connectivity enhancements.
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