Tesla Margins: Why Sandy Munro Is Right
At Munro & Associates, transparency, integrity, and expertise drive everything we do. In a recent session, Sandy addresses the skepticism surrounding Tesla’s margins — and makes a compelling case why Munro & Associates’ teardown analysis offers unmatched accuracy compared to casual estimates circulating online. Real Cost Analysis, Not Napkin Math Sandy opens the discussion with […]
Modular EV Platform: REEcorner at CES 2023
At CES 2023, REE Automotive drew Munro’s attention with a standout innovation in electric vehicle (EV) design: the REEcorner. This modular EV platform packs drive, steering, braking, and suspension into compact, self-contained units at each wheel. It replaces mechanical linkages with a fully by-wire system. As a result, the REEcorner improves scalability, boosts serviceability, and […]
How Digital Twin Vehicle Software is Revolutionizing Mobility: Siemens & Sibros at CES 2023
At CES 2023, Munro & Associates highlighted how software is actively reshaping automotive and aerospace engineering. Their interviews with Siemens and Sibros didn’t center on flashy concepts — they focused on real, impactful tools: digital twin vehicle software, simulation platforms, and deep connectivity. These technologies reduce costs, boost safety, and support sustainable innovation. They’re not […]
The Autonomous Vehicle Tech Surge at CES 2023: Racing, Robotaxis, and Mining
At CES 2023, the Munro team explored three bold visions for the future of autonomous vehicle technology. These included high-speed racing, urban robotaxis, and heavy-duty mining. Despite their differences, each application shared a clear message: autonomous mobility has arrived. It’s no longer a concept — it’s becoming essential for performance, efficiency, and safety. In this […]
Polestar 3 Driver Monitoring with Smart Eye: CES 2023 Breakdown
At CES 2023, Polestar unveiled its most advanced electric SUV yet: the Polestar 3. This model features an innovative driver monitoring system developed in collaboration with Smart Eye. The Polestar 3 blends performance, sustainability, and safety. It isn’t just a sleek, design-focused EV. It’s also one of the first production vehicles to feature a dual-camera […]
The Rise of Modular EV Fast Chargers: EVBox and ABB at CES 2023
At CES 2023, EVBox and ABB unveiled a shared vision for the future of electric vehicle infrastructure: modular EV fast chargers. These systems offer scalable, serviceable, and user-friendly solutions for public stations, fleet depots, and residential use. Their designs aim to reduce downtime, lower costs, and simplify upgrades. For automotive engineers, fleet managers, EV enthusiasts, […]
Ram EV Concept Truck: Design and Innovation Preview
Ram unveiled its EV concept truck at CES 2023, marking a bold leap forward in electric pickup design. Branded as the Ram Revolution, this prototype signals Stellantis’ intent to redefine what a truck can be in the EV era. It’s not just an electrified version of a legacy model. Instead, it introduces radical interior flexibility, […]
Inside the Ford Lightning’s Serviceable Battery Modules
The Ford F-150 Lightning’s battery pack doesn’t just pack power—it offers a glimpse into how OEMs are approaching modular design, thermal management, and serviceability in modern electric vehicles (EVs). In this teardown of the Ford Lightning’s battery module, Munro & Associates walk through the 131 kWh extended-range pack, breaking down everything from module layout to […]
Tesla Model Y Giga Castings: Full Teardown Analysis
At Munro & Associates, we specialize in uncovering the cutting-edge engineering hidden inside today’s most advanced electric vehicles. Our latest teardown dives deep into the Texas-built Tesla Model Y’s front and rear giga castings—offering insights into manufacturing, integration, and repairability that every automotive engineer, EV investor, and technology enthusiast will want to know. Extracting the […]
4680 Battery Pack Teardown: Tesla’s Hidden Innovations
As Munro & Associates’ latest teardown reveals, Tesla’s 4680 battery pack represents a giant leap forward in electric vehicle (EV) technology. And it’s packed with surprising design decisions. Let’s go through the intricate process of uncovering the real story hidden beneath the pink foam insulation. Digging into the 4680 pack reveals how Tesla is pushing […]